Tuesday, May 02, 2006

What is the new challenge?

The factory mindset was to get your assignment, finish your assignment, and go home.  You’ve done this yourself — you feel you’ve accomplished a lot by clearing out your e-mail inbox, clearing the inbox on your desk, and not having the voicemail light lit on your phone.  The problem is that clearing out e-mail, clearing out voicemail, and clearing off your desk are not really your “assignment,” they’re just part of the world that we live in.

Seth Godin offers this advice:

The challenge is NOT to empty your inbox. The challenge is not to get your boss to tell you what to do.

The challenge is to ask a two part question:

What next? What now?

As Seth says, asking the questions is the hard part.


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