- Many people say that RSS is a syndication format that is not designed for ads.
- Many people say that RSS is simply another kind of delivery mechanism that is ripe for advertising.
I write my blog and distribute its content via RSS because I choose to; I am not in this for the money. Lots of the content for my blog comes from other blogs and if the RSS feeds of other blogs that I read becomes too invasive to my reading experience, I will probably stop reading them.
There are lots of blogs out there that are already non-invasively advertising on their RSS feeds. Take Engadget, for example, that adds a small text-based advertisement to the bottom of each of their posts that looks like this:
Weblogs, Inc. RSS feeds brought to you by
iPodÂ®. Meet Bose. Introduce your iPodÂ® to Bose, then listen to the new SoundDock.
The kind of RSS advertising like that pictured above I do not find invasive enough to stop reading the blog. I will be very interested to see how the Feeburner advertising looks in a RSS reader; to see how intrusive the advertising really is.
It certainly makes me wonder is one of the points of differentiation for a RSS aggregator will wind up being a RSS advertising blocking function.