Tuesday, August 30, 2005

Great manifesto by Tom Peters

The name of it is “Tomato TomA[h]to” and you can download it right here.  Some pearls from the manifesto:

They say “built to last.”
I say “Built to Soar.  We’re all dead in the long run . . . live your Insane Fantasy.  Devil take the hindmost.”

They say “Eighty hour weeks will kill you.”
I say “Work 35–hour weeks and the Chinese will kill you.”

They say “Install cost controls with teeth.”
I say “Ha. Ha. Ha.  Blow Up the existing enterprise and start with a Clean Sheet of Paper.”

They say “We can’t all be a Brand.”
I say “Why not?”

They say “Radical change takes a decade.”
I say “Radical change takes a Minute.”

Lots more like that above — read the manifesto.


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