A blog by Tom Peters

Ok, it's not totally by Tom Peters, but when I was doing some searching for a blog by Tom Peters, I found Worthwhile. Tom Peters is listed as one of the authors along with a business "all-star" cast.

Seth Godin also wrote about this site, although he found it through direct referral from the publisher, so he is able to provide the following insight about the blog:

". . . this blog makes it clear that there's a big push to make online content slicker and more magazine-like."

I wonder what would happen to the magazine business if they actually went fully digital. They would certainly have to re-think their fundamental advertising strategies -- maybe users could pay more to see fewer or no ads. I could also conceive of magazines about broad topics that aggregate various articles on various different things and the user gets charged only on what they view -- perhaps the source of these articles are other blogs.

It will be interesting to see what happens and I'll certainly be keeping my eye on this blog.