InterCasting is run by one of my good friends, Shawn Conahan, who serves as founder, Chairman, and CEO. You can read what Shawn has personally to say about user-generated mobile media in their blog. What’s Intercasting all about? Just to get you interested, here’s a little blurb:
In the always-on, always-with-you mobile world, media is interactive, ordinary people create it and location matters. The value of a channel is determined by how many meaningful connections it makes. We call it InterCasting.
The mobile phone is evolving into a media production and consumption device. Hardly a “phone” anymore, it is a Personal Media Device (PMD). In a few years there will be over a billion people walking around with the equivalent of a radio station, film studio and broadcast network in their pockets, and our definition of “media” is going to change dramatically.
Pretty cool stuff.